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October 8, 2024
Marketing
by greytoyellow

What is a Marketing Calendar? (And How to Create One You’ll Actually Use)

Introduction A marketing calendar is an essential tool for any business that wants to stay organized and productive. It provides a clear overview of your upcoming marketing activit

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June 26, 2024
Marketing
by greytoyellow

Gen Z Buying Habits: What They Spend On & Why Marketers Need to Care

Gen Z or the generation born between the 90s and the early 2010s is a force to beware of in the marketplace. They have over $450 billion growing purchasing power in the US alone an

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June 20, 2024
Marketing
by greytoyellow

Millennials vs. Gen Z: Why Marketers Need to Know the Difference

Millennials and Gen Z are often grouped together and while they might have some similarities, they have distinct preferences and respond in a different manner to different marketin

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June 13, 2024
Digital MarketingMarketing
by greytoyellow

The Ultimate Guide to Boosting Your Online Presence

Consumers and businesses are constantly online and stay on their toes at all times in today’s digital world. Businesses need to implement a well-defined marketing strategy to hav

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March 28, 2024
Marketing
by greytoyellow

MQL vs. SQL: A Guide to Qualifying Leads Effectively

The world of marketing and sales contains a lot of acronyms and understanding what they mean is very crucial for success for your business. Two of the most important acronyms are M

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